At Coconut we connect founders and businesses with top-tier remote talent while prioritizing meaningful, reliable partnerships. We believe success happens when everyone wins. Clients achieve their goals, and our virtual professionals find purpose and growth in their work. We're currently looking for experienced top talent to fill the role below:
Job ID: 1785439604960
Brand Voice and Community Coordinator
Remote
$450 to $750 / month
Part-time · 20 hrs/week
Timezone: EST or PST business hours
Job Description
Experience Needed / Responsibilities
Respond to comments on brand posts in a timely manner
Leave thoughtful, funny, strategic comments on viral or potentially viral videos
Repost stories and content the brand is tagged in
Reply to DMs that are not affiliate-related
Build relationships with repeat commenters and creators
Like comments, pin strong comments, and keep conversations active on posts
Monitor sentiment and flag recurring complaints or feature requests
Identify viral opportunities and pass them to the social team
Help source UGC by spotting customers creating standout content
Join trending conversations in a natural way without forcing the brand voice
Act as the brand’s eyes and voice across social engagement touchpoints
Good to Have
Community management experience over general social media management experience
Ability to adapt tone between TikTok and Instagram
Familiarity with brand voices like early Duolingo, Ryanair, and Scrub Daddy, while creating an original voice for The Frontal Queen
Non-negotiable Requirements
A strong writer who can sound natural, engaging, and human online.
Understands American culture, especially Black American culture, and understands the nuances behind the conversations.
Lives and breathes internet culture, from memes and Gen Z humor to spotting trends and knowing what resonates online.
Industry Tools / Experience
Instagram
TikTok
WhatsApp for internal communication
Before Applying
To streamline your application, please carefully review and complete ALL ITEMS below before proceeding to the application form.
1
English Proficiency Rating
You will need to enter your CEFR English proficiency level in the application form. If you're unsure of your rating, you can take a quick assessment here.
2
1-Minute Introduction Video
Record a short video introducing yourself (Loom works best) and paste the link in your application. Tell us who you are, what you've done, and why this role fits you.